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Knows 2 Tale


Sell the Solution, Not the Service
If you want people to pay attention to your business, here’s one thing to remember: Sell the solution, not the service. A lot of local...
May 141 min read
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What Is a Unique Selling Proposition? Why It Matters for Local Business Growth
What Makes Your Business The Obvious Choice? If you’re struggling with the answer, that’s probably why you aren't attracting more...
May 71 min read
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Email Marketing Isn’t Dead , You Just Aren’t Using It Right
Think email marketing is dead? Not for local businesses. Here’s why email is still one of the easiest ways to stay connected and get repeat clients.
Apr 141 min read
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Your Website Isn’t Broken. It’s Just Not Doing Its Job... (Yet)
You’ve got a great service. People love your work. But online? You’re not showing up. And here’s the truth: if your website isn’t getting...
Apr 91 min read
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You’re Not a Doormat: Dealing With Clients Who Cross the Line
Knowing when to walk away from a client saves your business and your sanity.
Feb 232 min read
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The Human Touch: Why Bots Can’t Run Your Business
So here’s a wild thought: what if automation was used to enhance human connection instead of replacing it?
Feb 132 min read
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Less Is More: It's Time To Specialize
“ Jack of all trades, master of none ”. Sound familiar? Being the business that can do it all may seem like the best way to grow your...
Jan 31 min read
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